Thunder

Heartfelt, emotional and sometimes controversial, the Thunder collection is for the strong souls who speak with thunderous conviction. We stand for the Jewish people's right to live freely in their ancient homeland. With heads held high, firm and resolute, we hold fast to our beliefs. We seek peace, but In times of war, we will not cower. Our voices will never be silenced.

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SABABLISS

Colorful, fun, and quirky, the heart and soul of the Jewish people are rooted in optimism, hope, and the unwavering belief in a brighter future for all. With over 3,000 years of history, the Jewish nation embodies resilience and survival. Let’s embrace joy, celebrate life, and remember—we'll be standing strong for another 3,000 years and beyond

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INSPIRATION

Words have the power to hurt or to heal, to uplift or to unite. In this collection, we use our brand logo alongside single-word messages that embody inspiration, connection, and the spirit of community. Each piece is a reminder of the strength we find in togetherness and the potential of a single word to make a difference.

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Zion1st

Zion = Jerusalem + Israel + the Jewish people’s collective destiny. We don’t say Zion1st — the Lord does. Zion is His city, and the Jewish people are its keepers — His chosen guardians.

This minimal collection doesn’t rely on slogans or flashy designs. Just the logo, because when we say Zion1st, that says everything.

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